hy is it important to improve the customer experience in banking? The biggest battleground for the organizations is the customer experience. However, according to company’s point of view, the customer acquisition is crucial for its growth and survival. Any organizations which do not focus on the customer acquisition do not have proper aids to deliver the great customer experience. Banks do have both virtual and the physical channels in order to deliver the banking services along with the financial advice for their customers in the most appropriate and acceptable manner as the customers do expect more along with the personalized services. Nowadays, the customers do expect their purchase experience to be as good as the product or the service experience. The back-office support and their team always help the customers whenever in doubt. Almost 65 percent of the financial institutions believe that the do have sufficient data about its customers in order to provide ...
ICCS is a leading BPO service Provider based in India providing services in almost entire domains.
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